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With this first choice, you will ensure that your business will take the necessary steps to stand out. But stand out where? Main Street, Side Street or Back Street this is the most critical decision you will make for your business. The type of business is not as important as your customer's ability to see it on Google Search. If you're not on the first three pages of a Google search, your business is on the Back Street, not Main Street.

Not there yet.

We all know how important it is to be on Main Street. Think of the real estate adage, " location, location, location." I started my first business in October of 1974, knowing that if I didn't get an ad into the phone book, I wouldn't have a company in October '75. The survival of my business depended on it, and it was that important. The phone book meant that I could get my business noticed by potential customers. Without an ad, no one would find my company. Flash ahead to today. That phone book ad is my website, and the site must be on Google search.*

Now you got it!

Google is the most popular search engine and is the new phone book. OK stop right here... I don't need to hear any more about this. We are talking about 15 years ago. Well suit yourself, after all, it takes 15 to 20 years for people to accept change and we have now made it. I bought my first URL for my web-based advertising company (Cybertiiz.com) in 1996. Our marketing consisted of a simple website with no advertising on a search engine. So here's the kicker there are businesses LOTS of businesses Today right this minute, who still don't get that the Google search engine is the phone book. And just like the phone book of old, they need to advertise in it to success. Or not and continue to fail. Is that YOU?

All major search engines provide search results for a search that a person has requested on their search engine. These results are known as Organic Search results. There are millions of searches on search engine each day, an endless number of results pages. The closer your result is to the first page of that search result the better. But to be the first result on page one is KING! The organic searches are free, and every website can be on one. The critical aspect of an organic search is to be able to get your website or landing page to move up the various pages until your at the top spot (not an easy task).

Search Engine Optimization is words lots of people have heard before but still don't get, or understands what they mean. Because of those two facts, most businesses find themselves on the wrong end of an S.E.O. Program. This type of S.E.O. can be costly, timely and not work. Most of that is because the company is providing the S.E.O. Doesn't explain, set-up, or manage the program correctly. But the real problem is there can only be one spot on a result page for any given search, with a Key Word or Key Phrase. And of course, everyone wants just that #1 spot and the S.E.O. company always promises it to each business.

Whether it's Search Engine Optimization or Google's Pay-Per-Click the one thing about PPC is it's easier to explain to a business owner. Because a PPC program can be mismanaged and costly It is essential that you get the program that suits your advertising needs. Our plans are different than most other companies program. To see and hear what the differences are, call us today. One question before we end this section. Would you trade me your $1. Bill for my $5. Bill?

Your Business shows up on Main Street 
"Where Business is Good at the Top!"